Artificial Intelligence is reshaping the way we create and consume learning content. But at hihaho, we believe the real magic happens when human creativity meets AI efficiency. We believe AI is a tool, not a replacement. It’s here to make your creative process faster, smarter and more intuitive. We believe AI should be your creative partner, making the process easier, offering guidance, and stepping in when you need it most, so you can focus on what truly matters: your message, your learners and your impact.
When we talk to learning professionals, trainers or HR- and communication teams, we hear a common story: “We have great content, but not enough time or resources to make it interactive and truly engaging.” That’s exactly where our AI Assistant steps in. It assists you in shaping more engaging experiences, unblocks you when you’re stuck, and takes away the repetitive work that slows you down.
Faster, smarter, more intuitive
Learning visionary Donald Clark has spent decades studying the role of video in education. His research* makes it clear:
“Learning improves when people have a chance to stop and think about the information presented.”
That’s exactly what interactive video does. By adding questions, reflection moments and clickable chapters, you help learners pause, process and apply what they’ve just seen. Our AI Assistant makes it easier than ever to build these evidence-based interactions automatically.
Recently, we’ve taken a major step forward: all AI features in hihaho now come together in one central place, the AI Assistant inside the studio editor. It’s right where you work, making every AI feature easier to find, understand and use. The Assistant also keeps you proactively informed about new possibilities, so you always know what’s available to help you create better videos.
Creating interactive videos with the help of our AI Assistant not only becomes faster, it is also smarter and more intuitive than ever before. The software analyzes your video transcript, identifies key moments and adds interactions. Think of automatic subtitles in multiple languages, instantly generated tables of contents or smart suggestions for open-ended questions. This saves hours of manual work, freeing you up to do what only humans can do: shape meaningful learning experiences.
*Source: Donald Clark – Video for learning: 15 things the research says
Human-first, AI-powered
We believe AI should enhance, not erase human creativity. Each learner is different and every creator brings expertise that no algorithm can replicate. Our advice:
- See AI as a helper, not a replacement.
- Use it to simplify your process, but always make the final translation for your learners.
- Don’t fear it, embrace it.
Our vision for the future goes beyond automation. We’re working towards AI that acts like a digital learning consultant, guiding you step by step. Imagine suggestions for better question types, feedback on your video design, or context-aware assistance that helps you improve your learning experience while you edit. In time, you’ll even be able to ask the Assistant directly through a smart search or chat interface to make changes, create interactions or fine-tune your video instantly.
As soon as you use AI within hihaho, you’ll be able to create more personalized, adaptive and accessible learning experiences, faster than ever before. Discover what our AI Assistant can do for your next interactive video and start editing.





