A Comprehensive List of 53 Interactive Video Software Tools and Platforms

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12 November, 2019

We have a passion for interactive video. And if you want to start using interactive video, this blog is the place to be. We have collected fifty-three software tools and platforms that contribute to the world of interactive video!

Video as a medium has always been a great and ever-growing market due to its flexibility in types of content and what it can be used for, especially now that the online era has proven that it is going to stay.

But however interested you may be to jump on the bandwagon of interactive video, it can sometimes be hard to find out which tools and which platforms exist and which of the ones available might be the most suitable for you.

That is why we have compiled a list of fifty-three of the most noteworthy tools and platforms for interactive videos that you ought to know about when you are about to start making your videos interactive. We have categorized all companies into what we think they excel at, namely

  • eLearning
  • Marketing
  • eCommerce
  • eEntertainment
  • Journalism


Of course, interactive videos are immensely flexible in how they can be used, that is why you should let your creativity be your guide in this process.

Disclaimer: Please note that the prices listed here may be subject to change. We do our best to maintain up-to-date information; however, if you notice any discrepancies, do not hesitate to contact us or leave a comment below.

Marketing, eEntertainment, Journalism
Alexa Traffic Rank: 2
Website: youtube.com / instruction video

YouTube has decided to get rid of annotation in 2017 and that is why they have introduced cards and end screens to make interactivity more effective and efficient.
With cards, you can add interactive elements such as polls to your video.
With end screens, you can add your logo, links to more information or your channel, and more to the last couple of seconds of your video.

eLearning, Marketing
Alexa Traffic Rank: 5,437
Website: techsmith.com/camtasia / introduction video

At heart, this company is mostly a video editing tool rather than an interactive video tool, but they have incorporated interactivity in their tool.

The tools to make your video interactive are not abundant, but the fact that you can edit the entire video with their software, rather than using two separate programs, is a benefit of Camtasia.

They offer a free trial and if you want the full product, you have one payment of €261.05 with no monthly payments.

Alexa Traffic Rank: 9,385
Website: panopto.com / example video

Panopto is a video managing tool for universities and businesses that allows you to live stream, record and share videos. You can also use it for elearning by means of creating online lectures with built-in quizzes.

To try out Panopto, you can request a free trial. Pricing is not made public, although they mention pricing is based on either full-time students or total users.

Alexa Traffic Rank: 17,028
Website: edpuzzle.com / demo video

EDpuzzle is a tool that specializes in educational interactive videos. It seems to have a good understanding of what a teacher would want to know regarding their statistics.

The tool allows you to track if your students have watched your video and even how often they’ve watched certain parts of the video.

EDpuzzle is 100% free for teachers and students. The gradebook and all the premium features are built so that schools pay for them, not the teachers.

Marketing, eLearning, eCommerce
Alexa Traffic Rank: 17,756
Website: thinglink.com / instruction video

This American company offers three editors to make content interactive, one of which is a video editor and the other a 360/VR editor, if you’re that advanced already.

It offers many options to make your content interactive. It is geared towards online learning, but can also be used for marketing and commerce.

A trial account is without costs, but other pricing starts at $25 a month for a professional pack up to $125 a month for a premium pack. You can also request a custom quote for non-profit purposes.

eLearning, Marketing, eEntertainment
Alexa Traffic Rank: 55,533
Website: h5p.org / example video

Norwegian company H5P offers a spectrum of features to enrich your video, ranging from several question types to drag-and-drop text.

In addition, you can make your questions adaptive for when you want people that answered incorrectly to rewatch certain information but not people who answered correctly.

The tool is free and open source and therefore doesn’t require a free trial account.

Alexa Traffic Rank: 59,811
Website: playposit.com

This company offers an online learning environment in which teachers can make videos interactive with time-embedded activities. You can add images, equations, audio, and more.

The tool is free, unless you want to subscribe to a premium account.

Alexa Traffic Rank: 77,408
Website: viddler.com / demo

Viddler is an interactive video training tool that aims to make existing video training content more effective. With role play, in-player interactivity, and gamification, their tool want to help to show improvement over time and across teams.

Pricing is not listed on their website.

eLearning, Marketing, eEntertainment, eCommerce
Alexa Traffic Rank: 78,050
Website: uscreen.tv / demo video

With Uscreen is an online video platform that also lets you work with a billing system and other apps.

You can use videos, audio, text, and even live streams and webinars. It also allows you to record new videos within Uscreen.

Pricing for the most basic pack is listed as $149 a month, $299 for a plus pack, $499 for the pioneer pack and for an enterprise pack you can contact their sales department.

Journalism, Marketing
Alexa Traffic Rank: 107,132
Website: wibbitz.com / example video

This tool automatically creates a quick video based on a piece of text or an article. You can then further edit the video and even add narration. The company prides itself for how fast the video is ready. It is also highly customizable for your brand.

Pricing starts at $500 a month for a standard plan. You can also request a quote for a custom plan.

Marketing, eLearning
Alexa Traffic Rank: 138,957
Website: vidgrid.com / demo video

Vidgrid is an online platform that provides interactive video communication for education, training, sales and support purposes.

With Vidgrid you can capture, converse and control the videos that you make. They provide interactive features such as quizzes, polls and surveys to engage viewers.

They have separate pricing options for education, training, sales and support listed on their website.Or you can sign up for a 14-Day Free Trial or request a demo.

Alexa Traffic Rank: 161,609
Website: snapapp.com / example video

This Boston-based company offers a marketing tool that comes with a set of content templates already to make your video interactive. In addition, it offers workflow management and analytics.

The product is sold as a team product and, therefore, pricing starts at $995 per month. Contact SnapApp for more advanced solutions.

Alexa Traffic Rank: 239,546
Website: studio.helloeko.com / demo music video

Eko, before its name-change known as Interlude, is a New York-based tool that is specialized in interactive live-action entertainment.

It offers a highly personal approach with the opportunity to discuss your ideas with help of their creative team.

Alexa Traffic Rank: 275,516
Website: interactive.teads.tv

Video ad company Teads acquired the interactive video studio Brainient. The studio remains its functionality, however, and is used to create interactive and rich media advertisements.

A great feature of the Brainient studios is that it automatically converts 16:9 videos to a vertical version on mobile.

Prices are not listed on the website.

Marketing, eCommerce
Alexa Traffic Rank: 321,425
Website: wirewax.com / example video

Wirewax is a tool that is driven by artificial intelligence technology that recognizes people and objects, which you can then tag and make a (clickable) hotspot for your viewers. You can also add more if needed, both moving and static.

These hotspots can display further information, add an item to the viewer’s wishlist, and more.

Pricing starts at €59 a month for a basic studio up to €288 a month for a professional studio. You can also start with a 14-day trial.

They have separate pricing options for business teams listed on their website.

eLearning, Marketing, eCommerce, Journalism
Alexa Traffic Rank: 376,973
Website: touchcast.com / example video

TouchCast has dubbed interactive videos as smart videos, because with their tool you can create and stream videos. It also allows you to share any file within your video. Their tool is an intelligent tool to work with and can be used for many types of video.

Pricing starts with $29 a month for a individual pack, $59 a month for a business pack and for an enterprise pack, you can contact their sales department.

eLearning, eEntertainment, eCommerce
Alexa Traffic Rank:  414,769
Website: corp.hapyak.com / tutorial video

This Boston-based company shares the belief that every video could be interactive and their interactive video tool achieves that by adding hotspots, overlays, chapters, quizzes and more. It is flexible in its use for both educational and marketing videos.

For enterprise use, pricing is not listed, but you can request a demo. For individual use, you can sign up for a free 7-day trial of HapYak GO. After the trial, continue using HapYak GO for $20 a month.

eCommerce, Marketing
Alexa Traffic Rank: 469,388
Website: pageflow.io / example video

This German company offers a storytelling tool with which you can add images, audio, text, and more to create stories and reports. It also comes with several perks that are helpful for journalism.

Pricing starts at €8.50 a month up to €399 with a number of different packs in between.

eLearning, eEntertainment, Journalism
Alexa Traffic Rank: 490,818
Website: klynt.net / demo video

Klynt is a tool with which you can organize your videos and story with a mind map of sorts, by dragging and dropping uploaded or linked videos into that map. In addition, you can add audio, hyperlinks, videos, and more to a video.

The Pro Edition has a one-time fee of €499 and the Enterprise Edition has a starting price of €2,499.

eLearning, Marketing, eCommerce
Alexa Traffic Rank: 549,213
Website: yourbrandlive.com

This Oregon-based company is a good pick for when you are mostly working with live broadcasts rather than pre-produced videos.

With Brandlive, you can start a conversation with your viewers by asking them questions or to have them discuss. It also offers more tools to engage and convert your audience, such as immediately shopping possibilities.

There are no set prices listed on the website, but you can request both a quote and a demo on their website.

Marketing, eLearning, Journalism
Alexa Traffic Rank: 702,003
Website: verse.com / demo

This tool allows you to work with storytelling, Q&As, and more by having interaction such as hotspots, slideshows, questions, and more. In addition, you can add pathfinder and chapters for easy navigation and a choose-your-own-path type of video.

You can sign up for a free trial, or sign up for a Professional account for $70 a month. It is also possible to get a custom quote.

eLearning, Marketing, eCommerce
Alexa Traffic Rank: 725,615
Website: raptmedia.com

This company, that is a part of Kaltura, offers a cloud-based platform to create interactive videos for which you can just drag and drop the content into the video. With this tool, you can also track which paths your viewers take within your video.

Pricing is not listed on their website, but you can request a quote or try out the tool for free.

Marketing, eEntertainment, eLearning
Alexa Traffic Rank: 906,953
Website: dilogr.com

This Texan company provides a video hosting platform and interactivity tool especially for marketing.

With Dilogr, you can create a dialog between you and your customers and also track their level of engagement. They offer a combination of interactive video, questions, surveys, polls, and more in their tool.

Pricing begins at $83 a month and moves up to $249 per month. Alternatively, you can sign up for a 14-day trial or request a quote for an enterprise package.

Alexa Traffic Rank:  1,109,597
Website: tvpage.com

This Californian company is offering a video commerce cloud for merchants and publishers. It is a video content management system, which means you cannot only upload your own videos and monetize them, but also learn from other brands and users.

Pricing is not listed on their website.

Marketing, eCommerce
Alexa Traffic Rank: 1,206,130
Website: playfilm.tv / example video

With PlayFilm, you can create an interactive video marketing campaign with SEO strategy, advanced analytics, and a brand custom player. With their tool, you can make the video interactive by adding a personal player and items that allow the user to take action.

Pricing starts at €49 per month for a lite account, €79 per month for a pro account, €199 for an advanced account and the option for an elite account. If you want the elite account, you can contact their sales department.

Alexa Traffic Rank: 1,266,786
Website: corp.viewbix.com

Viewbix is a tool with which you can create interactive ads using customization options in their editor and calls-to-action apps, such as Follow Us buttons, email capture, coupons, etc.

Pricing is not listed on their website, but you can request a demo.

Marketing, eCommerce
Alexa Traffic Rank: 1,270,366
Website: youtube.com / instruction video

Zentrick provides a tool for marketing and commerce.

Its four main features are adding a banner with product information, linking to social media, building a choose-your-own-path video, and buttons for shopping and such.

Pricing is not listed on their website.

Alexa Traffic Rank: 1,299,691
Website: koantic.com / example video

Koantic is a broad tool for elearning with which you can make interactive courses and also, of course, interactive video.

You can add quizzes, texts, images, and also video sequencing. It also allows for real-time collaboration and to film and upload from your smartphone.

Pricing starts at $39 a month for a personal account and they also offer a professional account for $199 a month. You can also start a free trial.

Marketing, eCommerce
Alexa Traffic Rank: 1,609,866
Website: vixyvideo.com

Vixy offers a tool with which you can enrich your videos and ads with clickable elements, which are shown on all websites and social media. You can add product information, forms, links, brochures, and more.

Pricing starts from €349, and you can request a demo.

Arc Media
Alexa Traffic Rank: 1,624,472
Website: arcmedia.com / video introduction

An American company that specializes in online learning that aims at making video learning more intuitive, collaborative, and, of course, interactive.

Arc Media’s interactive video tool is allowing students and the teacher to converse and discuss within the video where everyone to see and join in order to create an all-round and non-exclusive learning experience.

They are a daughter company of Canvas LMS, which ensures a focus on education due to their background but also means that this has to be the video’s platform. Pricing is not listed.

Blue Billywig
Marketing, eEntertainment, eLearning, eCommerce
Alexa Traffic Rank: 1,677,110
Website: bluebillywig.com / demo video

This Dutch company offers a versatile product, which can be used for creating product informational videos, shopping videos, and way more.

Their website lists two handfuls of types of interactions that could be added to a video, so check their website for more information. Pricing is not listed on their website.

Alexa Traffic Rank: 1,698,522
Website: hihaho.com / tutorial video

This Dutch company finds its roots in online education and, therefore, focuses on the learning aspect of interactive video. You can achieve this by using several types of questions, highlights, menus, and more. It supports both SCORM and xAPI for easy incorporation in existing programs.

You can try out hihaho for free. Pricing starts from €79 per video for a pro pack.

Marketing, eCommerce
Alexa Traffic Rank: 1,743,871
Website: dot.vu / example video

Dot is a platform that provides interactive experiences such as interactive videos, but they also provide other engaging interactive content like assessments, games etc. mostly used for marketing purposes.

It lists its potential uses on their website, to get a clear idea of what you can do with it.

Pricing starts at €200 a month for a starter pack + €1000 for an annual platform license, €600 a month for a basic pack + €1000 for an annual platform license and €1200 a month a professional pack + €1000 for an annual platform license for. It’s also possible to sign up for a 15-day free trial or to request a quote for an enterprise package.

Alexa Traffic Rank: 1,998,024
Website:  vidversity.com / demo video

With Vidversity’s interactive video tool, you can turn your lectures into interactive learning courses. You can add questions, resources, and also notes to the video. Record videos in the app or upload them yourself.

Pricing is not listed on their website.

Alexa Traffic Rank: 2,190,232
Website: wootag.com / example video

With Wootag, you can let your viewers shop within your video. You can have your viewers fill out a form for their contact information, vital feedback or reviews, and even user polls. In addition, they can buy the products directly from the video.

They offer four different packs: a free startup plan, a business plan  for $99 a month and an enterprise plan for which you have to contact them to establish pricing.

Alexa Traffic Rank: 2,339,564
Website: smartzer.com / example video

Smartzer offers an ecommerce tool for those who want to sell with or even within their videos. For example, the tool offers a wishlist and recommended items, is available in multiple currencies and languages, and is made interactive with hotspots that will provide more information on-click.

Pricing is not listed, but you can book and schedule a 30-minute trial.

Marketing, eLearning
Alexa Traffic Rank: 2,401,464
Website: cinema8.com / demo video

Cinema8 Creative Studio focuses on gamification, eLearning and Marketing. They allow users to create interactive video by using tools such as clickable areas, questions, buttons and more.

If you want to discover the studio, you can contact them by filling out the form on their website. Pricing is not listed on their website.

Boss Video Player
eLearning, Marketing, eCommerce
Alexa Traffic Rank: 2,616,826
Website: bossvideoplayer.com / demo video

Boss Video Player provides an interactive video player for Learning, Marketing en eCommerce purposes.

Besides selling products and services in videos you can also for example book appointments in videos, show another video in a video, add forms to a video, intergrate social media, add any type of call to action buttons and embed live streams.

Their price is listed at $25/month for ten videos.

Marketing, eCommerce, eLearning
Alexa Traffic Rank: 2,744,807
Website: vidzor.com / introduction video

Vidzor shows clever analytics and also offers alternative payment models, which makes it a marketing and commerce tool.

You can sell products within your video. However, it can also be used for online learning by using their interactive menus, questionnaires, and voting tools.

Pricing starts at $50 a month for an annual plus membership, up to $99 a month for an annual pro pack. You can also sign up for a basic membership, which is free.

eLearning, Marketing, eCommerce
Alexa Traffic Rank: 2,784,779
Website: adways.com / video introduction

This French tool is great for enriching videos for incorporating product information in an ad, but also for its tools for MOOC creators. You can add hotspots, contact forms, games, quizzes, and even other video material in your video.

Pricing is not listed on their website, but they do offer a free trial.

Marketing, eCommerce
Alexa Traffic Rank: 3,489,962
Website: bespotful.com

This Canadian company blends interactive video with social media. You can make a video interactive by adding maps, music, text, and more, but also allows you to track likes, shares, followers, listens, sales, and more in your video.

For personal use, you can sign up for free; however, for an enterprise pack, you can contact their sales department.

eCommerce, Marketing
Alexa Traffic Rank: 4,010,134
Website: getmultipop.com / example video

This American company sees interactivity as a pop that enriches a video, and they do this by letting you add polls, merchandise, fun facts and more to make your video marketable or shoppable.

Pricing is not listed on their website.

eLearning, eEntertainment
Alexa Traffic Rank: 4,239,918
Website:  conducttr.com / demos

The British company offers an immersive experiences that blend with the real world by incorporating aspects from several types of social media.

This platform and tool is geared towards storytelling and gaming, which could be implemented as a learning experience, too.

You can sign up for a free 30-day trial and when that runs out, it will be £500 a year.

eLearning, Marketing, eCommerce, Journalism
Alexa Traffic Rank: 5,521,427
Website:  engajer.com / introduction video

This American company offers a tool with which you can build a video tree by means of questions, so that your viewer can decide their own path throughout the video. It offers additional features such as an ecommerce plugin and a tracking system of your viewers.

It lists its potential uses on their website, to get a clear idea of what you can do with it.

Pricing ranges from $9 to $29 per month and is also available as an enterprise pack.

Marketing, eCommerce
Alexa Traffic Rank: 6,227,105
Website: exaltive.com / example video

This company aims at personalizing videos with their tool, by enriching it with marketing and commerce features. They achieve this with analytics about the video and adding a personalized layer on top of their video and interactive player.

Pricing begins at $199 for three months. Alternatively, you can sign up for a 14-day trial or request a quote for an enterprise package.

eLearning, Marketing
Alexa Traffic Rank: 6,231,505
Website: interactivevideo.quadia.com / example video

The Netherlands-based tool, powered by Quadia, offers a tool with which you can make interactive videos by, for example, adding clickable areas or additional information and incorporating sharing options and chapter menus.

Pricing is not listed on the website.

Marketing, eEntertainment, Journalism
Alexa Traffic Rank:  7,085,909
Website: us.clickview.tv

The Australia-based ClickView is a company that is geared towards online education. Knowing that television and YouTube series score well among today’s students, they have started with ClickView Original Series.

You can use these to support your lesson material and create your own interactive videos by using their built-in questions. They also focus on connecting with the other students with their mobile app.

You can try it for free for thirty days.

eLearning, Marketing
Alexa Traffic Rank:  7,662,555
Website: videopath.com / introduction video

The Videopath tool offers interactive video with the addition of other media. You can incorporate text and images, but also content or social streams from social media, and call-to-action buttons to lead your viewers to where you want them to go. In addition, it allows for much customization.

You can try videopath for free. There is also a professional pack available for €349 a month or you can contact their sales department for an enterprise pack.

Marketing, eLearning, eCommerce
Alexa Traffic Rank: 15,284,158
Website: videotier.com / demo video

Videotier is an interactive video platform that focuses on eLearning, Marketing and eCommerce with the addition of other media. It allows users to create shoppable videos, video campaigns and actively engage users in eLearning.

Pricing is listed at £ 99 per month for a premium account. You can start for free. They also offer a Forever Free account with space up for three videos and with a max of 500 views a month. For enterprise options, you can contact their sales department.

eLearning, Marketing
Alexa Traffic Rank: no data
Website: frametrail.org

This German company creates an interactive video by placing annotations, images, maps, or other documents on top of the video in a layer.

This way, you can pack a video with all the information that you would like to add. This tool has to be downloaded rather than being web-based.

Pricing is not listed, but you can request a demo.

Alexa Traffic Rank: no data
Website: goessential.com

Austria-based GoEssential allows you to create an embeddable library of videos that you can enrich with chapters, briefer versions and transcripts. In addition, you can also stream live videos.

Pricing is not listed on their website, but you can request a free demo.

Alexa Traffic Rank: no data
Website: www.ivotek.com / example video

This French company focuses on shoppable videos by adding an outline to objects and labeling them, but also other interactions such as a color changer. You can test their features on their website without having to sign up.

Pricing ranges from a free non-commercial account and a standard price of $30 a month, with possible additional pricing of $15 to $25 per 1,000 views.

Zavango Ascend
Alexa Traffic Rank: no data
Website: zavango.com

Zavango is a European and Canadian-based tool that aims to capture and transfer knowledge to learn faster and retain more.

They offer interactions such as multiple choice, puzzles, drag-and-drop, surveys, polling, and more. They seem to focus on in-company trainings for matters such as skill training and onboarding.

Pricing is not listed on their website.

We hope that this list has given you some insights into what kind of interactive video tools are available today. If you feel that something is missing on this list or if you have any other recommendations, leave a comment down below.

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